The First Forum Of Retail Industry Was Held In Beijing

　　由中国国际商会、北京工商大学、美国零售联合会联合主办，北京盖博思维教育科技有限公司承办，“第一届零售业人力资源高层论坛暨零售业人力资源沙龙启动仪式” 在北京举行，论坛的主题为“机遇、合作、发展”。

The forum is attended by nearly 200 people from various fields such as government departments, tertiary institutions, research institutes, trade associations and retail enterprises. It will discuss the hot topics in the development of human resources in China's retail industry and share the latest development ideas and management practices in the retail industry, and further analyze the development trend of China's retail industry.

The forum is also one of the series celebrations of the 60th anniversary Building School of Beijing Technology and Business University.

Mr. Sun Yaodong, Secretary of the Party committee of Beijing Technology and Business University, delivered a warm welcome and good wishes to the leaders, guests and delegates attending the meeting.

　　中国国际商会秘书长周学海先生出席并做精彩的主题演讲，介绍了中国国际商会从美国引进的“零售管理专业能力水平培训认证”项目的情况及中国国际商会推进我国国际化零售人才培养的工作。中国国际商会在美国零售联合会的支持下在中国推出零售行业首个国际标准化专业能力水平认证——“零售管理专业能力水平培训认证”项目及 “零售业人力资源发展沙龙”成立倡议活动成为与会人员热切关注和讨论的两大亮点。

Retail industry is an important part of the national economy. It is an important symbol to measure the degree of economic development in modern society. It plays an increasingly prominent role in promoting production, guiding consumption, promoting economic restructuring and changing the mode of economic growth.

　　目前，国家正在采取积极的流通政策和实施一系列搞活流通扩大内需的措施，这些政策措施的落实给零售业发展带来新一轮机遇，同时，零售企业面临的市场竞争也日益激烈，新消费趋势的发展对零售企业经营管理水平提出了更高的要求等诸多方面的挑战，如何把握机遇，迎接挑战，这些都需要高素质的人才。但长期以来，由于观念的影响，零售业人才培养和人力资源开发问题没有得到很好的解决，人才短缺已成为制约零售业可持续发展的主要瓶颈之一。

In order to alleviate the shortage of high-end retail compound talents in China, and solve the problem of talent training in retail enterprises in China, we have launched the "training qualification of retail management professional competence". With reference to the retail training and certification standards in the United States, we have conducted in-depth and meticulous localization work by experts from the US retail industry, authoritative experts and scholars from China's retail industry, distinguished professors from enterprises, professors and professors from colleges and universities with rich experience in business management, and so on, and are fully suited to the actual needs of the development of China's retail industry.

The system is mainly targeted at retail enterprise employees, vocational college students and university graduates majoring in retail related businesses. According to the current situation of human resources in China's retail industry and the needs of personnel training in retail enterprises, it is divided into three stages: primary, intermediate and advanced, so as to meet the needs of personnel training at all levels, such as grass-roots jobs, middle management positions, store managers and senior management posts.

The shortage of high-quality talents, the fierce competition of opening up all the time, has forced retail enterprises to raise their concern and importance to the development of human resources and the cultivation of talents in enterprises, and many retail enterprises have listed talent training as a major development strategy for enterprises, and have formulated detailed plans for talent development in enterprises.

Beijing Xidan shopping center, Beijing Jing Kelong commercial group, Wangfujing department store, Cui Wei Group, Beijing contemporary shopping center, Yintai Center, Qingdao sunshine department store, Zhuo exhibition group, Ningbo New Hualian Commercial Building, Zhengzhou garden Zhengdao group, Shanghai Zhengda Group, Wenzhou the Atlantic shopping center, Wenzhou department store, the Atlantic business company, Hai Hai Liang group, Hong Hongyuan Group and more than 50 well-known retail business executives and human resources executives participated actively in this forum activity. They showed close concern and requirements for exploring the development trend of human resources in retail industry and participating in various forms of enterprise talents training, such as training and certification of retail management professional ability level.

The establishment of the "retail human resources Salon" sponsored by the organizers and relevant units has been welcomed and supported by the participating experts and retail enterprises. After the establishment of "retail human resources Salon", regular tea party meetings, seminars, project declarations, industry research, international exchanges and talent introduction will be held regularly to build the best platform for the construction and cultivation of talents in China's retail industry.

Through the construction of talents in China's retail industry, such as government departments, retail industry organizations, universities, retail enterprises and so on, we pay close attention to the construction of talents in China's retail industry, gather together, and exchange, discuss and explore for the retail talents training in our country.

Sharon will become the academic frontier, the policy frontier and the frontiers of talents cultivation in the field of human resources development in China's retail industry.

Here, the government authorities can have a deeper understanding of the latest research results in the academic field of the retail industry and the requirements for the development of enterprises, so as to better formulate industry policies; industry associations and research institutions can more accurately grasp the latest trends of the national industrial policies and the needs of enterprises, truly serve the development of the industry and enterprises; retailers can have a deeper understanding of the national industry development policies, grasp the development trend of the industry more comprehensively, and share the latest research results more quickly, so as to bring opportunities for the development of enterprises.

All these will bring beneficial help to the development of the industry and the progress of the enterprises. These efforts will play an important role in solving the problems existing in the current retail enterprises' human resources development, alleviating the current shortage of talents in the retail industry, and meeting the requirements of high-quality talents in the retail enterprises.

In particular, the forum invited Ms. Denise Brasse, vice president of NRF, vice chairman of the American Retail Federation (NRFF), Mance Mance, the American Retail Federation training and certification expert, Dr. Rick Phillips, chief technology officer of American Castle global company, and MS. Kimberly Grabel, senior vice president of the US Fifth Avenue. She introduced the development process of the retail industry in the United States, the training mode of the US retail business and the experience and experience gained in the training course of retail management in the United States, and explained in detail the advanced talents training concept and mode of the "retail management professional proficiency level training certification" course introduced by the retail enterprises in China, and shared the development and operation practice of the famous retail enterprises in the United States.

The forum also invited the authoritative expert of China's human resources research field, director of the center for social and organizational behavior research of Graduate University of Chinese Academy of Sciences. Professor Shi Jiao, vice president of the Chinese society of social psychology, devoted a keynote speech on "competency based training mode for international retail talents" and "how to evaluate the standardization ability of employees in enterprises".

Professor Shi is a leader in the field of human resources in China. As an expert in the training and Certification Office of the China International Chamber of Commerce, he participated in the localization course of "training and certification of retail management professional competence level" and participated in the formulation of training course accreditation standards with American experts.

It has also become a hot topic of discussion at this forum to explore the establishment of cooperation mechanisms for industry organizations, institutions and enterprises in personnel training, and create a long-term communication and cooperation platform conducive to retail personnel training and enterprise human resources development.

Colleges and universities are the main channel for personnel training. Beijing Technology and Business University, as a well-known commercial university in China, has made great contributions to the training of business retail talents in China, and has trained a large number of business professionals.

Relying on the resources advantages of business colleges and universities, strengthening multi party cooperation, further strengthening ties and cooperation with industry and business circles in the aspects of specialty setting, teaching mode, training objectives, and so on, have also become a hot topic in this forum.