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Clothing Market Hot And Uneven, Kappa Taobao Official Flagship Store Leader In Clothing Business

2011/10/28 9:36:00 43

Clothing Hot And Cold Uneven

In the past few years, there are also some problems in the sales channels of e-commerce clothing. However, in the visiting several brands of clothing business, the reporter found that the sales of Kappa Taobao official flagship store was record high. The products were warmly welcomed by consumers. It can be said that the official flagship store of Kappa Taobao has broken the tight encirclement in the competition of the apparel online shopping market, and has become a dark horse in the industry.


So how does the Kappa Taobao official flagship store work and bring the shock to the apparel online shopping market?


The first is brand effect, enriching product categories and activities.


Consumers buy products, no doubt that the quality of products is the most important, but with the development of the times, product brands mean the quality of products.


In addition, from the website of Kappa Taobao official flagship store, we can see that Kappa products have everything from shoes, jackets, hoodies to down garments, and rich product categories also provide consumers with more chances to choose.


At the same time, Kappa Taobao official flagship store has been continuously promoting sales activities, thus attracting more consumers, such as the "second half price" campaign has been warmly supported by the majority of consumers.


Second: grasp the trend and meet the needs of consumers.


Since the National Day holiday, shopping malls in urban areas have begun to offer discount promotions. Many businesses also take the opportunity to clean up the stock of summer clothing to attract customers to come to buy.

However, with the autumn wind coming down and the autumn becoming cooler, many consumers, especially young consumers, value more what should be worn this year and what the trend is.

The second magic weapon for Kappa brand to win the market is to catch up with the trend of the times and satisfy the consumers' demand for purchase, thus making the sales quota of the products increase invisibly.


Third: efficient service, win the spread of new customers.


Kappa Taobao official flagship store starts with the concept of time, delivers timely delivery, and provides quality order service to consumers.

So as to save time for consumers.

High quality service was passed on by consumers, which further promoted the popularity of shops.


 
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