NIKE Introduces High-Tech NIKE Chips Basketball Shoes And Training Shoes.

And Nike+

Training: two revolutionary interactive mobile apps and new sports experience combined with digital technology shoes.

The first generation of NIKE+ running products and applications came out in 2006. Based on the technological innovation of using digital technology to serve sports, the NIKE+ sports community of over 6 million users has been formed worldwide.

The new Nike+ Basketball experience allows users to re analyze their motion state through information and data feedback, and get motivation from it.

Nike+

Basketball can measure the jumping height, intensity and speed of athletes in the competition.

And Nike+

Training makes everyday continuous training more fun, and the new experience it gives can also be integrated into competition and high intensity training. It is a kind of all-weather training fashion companion.

Two new experiences have been used in Nike+ Pressure Sensor chip.

Nike+ Basketball passes "track my game" (Track My)

Game) to measure the jumping height, speed and intensity of athletes on the field.

Thanks to the innovative use of NIKE+ technology, basketball shoes can track every action in the game, and feedback to users, tell them which areas need further improvement.

When a challenge goal is conquered, Nike basketball players and coaches will send messages to encourage them.

The "display" mode allows athletes to record the movement process and motion data, and then share them with friends through social networks.

Nike+ Training can help athletes better present their training results in competitions.

To draw from the world's top athlete Rafael Nadal (Rafa)

Nadal),

(Manny Pacquiao), Alison Felix (Allyson Felix),

(Hope

Solo and other people's understanding and experience in sports training, Nike+ Training brings top training experience to every trainee.

Nike+ Training

A series of short and compact training programs are provided to help trainers acquire more refined, faster and stronger physical fitness.

The performance of each training project can be presented in multimedia form through the screen, and can supervise the trainers and give more incentive to trainers.

Benefit from Nike+

Training mobile applications, each training or challenge data and results can be delivered to the trainer's mobile devices.

According to the training intensity and training plan that the trainees want to complete every day, the program can flexibly formulate training objectives, and then share the training and challenge results of each day on the social networking platform through the display function.

Based on the resource advantages of the social networking platform, trainers can compare their daily fitness data with their friends and challenge them to the leaders of the rankings.

Products carrying innovative NIKE+ technology and applications:

Nike Hyperdunk+ will be the first pair of basketball shoes with NIKE+ technology.

Lebron?

James will wear this pair of shoes in summer.

The first training shoes for NIKE+ technology will be Lunar HyperWorkout+ (women's training shoes) and Lunar TR1.

+ (men's training shoes).

These three shoes belong to the Lunarlon series, and adopt NIKE+ technology, innovative fly line technology and Nike.

Lunarlon slow vibration system.

All shoes with NIKE+ technology will be available in the US, UK, France, Germany and Mainland China in June 29, 2012.