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Build Her Fashion Ecosystem On Saturday To Boost Business Growth.

2016/3/22 13:16:00 32

SaturdayFashionDaphne

It is reported that 2015 to 2017 is

Saturday

Group's strategic upgrading period, for this reason, on Saturday, the group proposed to build "her".

fashion

The strategy of ecological circle will expand the industrial structure and enrich the product chain, and will create a new business mode for the consumer goods industry.

The 2015 earnings report released last week by the group on Saturday showed that not only did the group's revenue decline by 7.94%, but its net profit also dropped by 31.72% compared to the same period last year, the group explained on Saturday that the main reason for the decline was the decrease in the number of stores.

According to statistics, the total number of stores decreased by 107 in the first half of 2015 compared with the end of 2014 in 2015.

Meanwhile, on Saturday, a plan to build her fashion ecosystem was put forward to boost business growth.

Faced with the same closing situation on Saturday,

Daphne

And BELLE group.

It is reported that in the three quarter of 2015, Daphne closed 219 sales outlets, including 191 Direct stores and 28 franchisees, while BELLE reduced 424 outlets in the first half of the year.

On the one hand is the reduction of direct shops and distribution shops, but on the other hand, these shoe giants also make strategic adjustments.

According to Saturday group, since 2015, the company has tried to set up brand collection shops in shopping centers in Beijing, Shanghai, Xi'an and other cities. In addition to shoes, collection shops also include bags, accessories and other categories.

It is reported that 2015 to 2017 is the strategic upgrading period of the group on Saturday. For this reason, Saturday group put forward the strategy of creating "her fashion ecosystem". While expanding the industrial structure and enriching the product chain, it will create a new business mode for the consumer goods industry through her fashion industry channel.

As part of her "fashion ecosystem" strategy, the group is now planning to set up a wholly-owned subsidiary to develop the big data analysis platform on Saturday, and plans to provide comprehensive services in the field of big data for customers in the fashion consumer industry in the future.

In addition, the group has invested in the establishment of the fashion industry M & A fund and equity investment fund to broaden the layout of the fashion industry chain.

In the pioneer of widening the industrial chain, BELLE has submitted a favorable data report.

According to BELLE's third quarter report in 2015, although the footwear sales in the same period in the third quarter decreased by 10.4% compared with the same period last year, sales of sports and clothing business increased 6%.

Up to now, BELLE international has 20506 retail outlets in mainland China, of which 13710 are footwear shops and 6796 are sports and clothing stores.

An industry analyst said that outside the footwear industry, the brand giants began to extend to the fringe business, and the platform trend gradually highlighted, which has obvious advantages to enhance user stickiness and increase the customer group.

According to the latest performance report, the group's current basic earnings per share reached 0.0639 yuan on Saturday, compared with a negative earnings of 0.0083 yuan in the third quarter of 2015.

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