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Lining Takes The First Step In Landing In European Football

2010/2/27 19:53:00 19

Lining

Spanish champions of Spanish Liga officially announced that they have reached agreement with China Lining sporting goods limited.

Starting next season, Lining will start sponsoring this Spanish team.

Spaniard will become the first European Football Club sponsored by Lining as a deadly enemy of Barcelona.


It is reported that the cooperation between the two sides has entered the negotiation stage as early as last December. If there is no accident, the specific cooperation details of both sides will be announced at a press conference on Friday.

In other words, next season, Shunsuke Nakamura, Pena, Tamudo and Khamenei and other stars will be dressed in Lining's battle suit.


In recent seasons, Spaniard sponsorship for the German brand, "Uhlsport" has also been the Spanish people's chest advertising.

After the end of this season, the Spanish and the Espanyol contract expired, the two sides did not continue to cooperate, this also gave Li Ning Co the opportunity to enter the Spanish stage.


This season, the Spaniard's performance was bad, only ranked fifteenth in the league. Tamudo, the core of the team over the past few years, once expressed his desire for new challenges.

Not only that, the club has already spent 65 million pounds on the construction of the new stadium, but according to Chairman Sanchez, the liability of the club is as high as 113 million euros.


For Li Ning Co, the Spanish official website also introduced in detail, not only outlined the development process of the company, but also detailed the Li Ning Co's achievements in the international market in recent years.

In recent years, tennis stars Ljubicic, basketball superstar O'neal and Baron Davies, as well as Argentina and Spain national basketball teams have close cooperation with Li Ning Co.

This cooperation with the Spaniard can be regarded as the first step of Lining's landing in European football.


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