D.I.S Create Luxury European Fashion

D.I.S, also known as Shanghai Bai Li Fashion Co., was founded by Holland designer in Shanghai in 2006.

Jolievan Beek graduated from the most prestigious Academy of Fine Arts in Rotterdam, Holland (specializing in fashion design).

Before she founded D.I.S, she worked as chief designer in several European companies.

During her tenure, she often visited China on business. In 1997, she came to China for the first time and worked with various garment factories in China until 2005.

Then she quit her job in order to move to Shanghai with her husband.

After emigrating to Shanghai, JolievanBeek found it difficult to find clothes that fit her body and the price was reasonable. After communicating with her foreign friends, they found that they had the same trouble. So Jolievan Beek sprouted the idea of setting up D.I.S boutique.

The idea of D.I.S is to create luxurious European fashion clothes in the Shanghai market.

D.I.S's clothing is not only cost-effective, but also to solve the problem of foreign women looking for their own style of clothing, size and other problems.

D.I.S

product

D.I.S stores offer carefully selected European clothing and shoes.

Among them are the clothes of Holland brand Sandwich and Stills, and the shoes of Holland brand RubyBrown, JansDesign and Maluo.

There are also shoe brands Riverwoods and TalkingFrench from Belgium.

In addition to women's wear and shoes, D.I.S stores also provide

Customer

D.I.S's customers are mainly from Europe, the United States and Australia.

Franchised stores are not only popular among expatriates in Shanghai, but also many foreigners in Hongkong and Beijing often visit and shop on weekends.

Shop

In April 2007, the first D.I.S store opened in the French concession Ferguson Lane.

With the success of the first franchised store, second D.I.S stores opened in the basement of Ferguson Lane, France, which mainly sells shoes and clothing.

In July 2008, with the success of the D.I.S store of Ferguson Lane in French concession, third D.I.S stores opened at the Bi Yun sports leisure centre in Jinqiao District, Pudong (shopping center).

In April 2009, fourth D.I.S stores opened in the Hongqiao community, enabling customers around Hongqiao to shop more conveniently at D.I.S.

The store is located in Hongmei Road, Hongmei street and Hongqiao Pearl City.