Adult Fashion Elements Gradually Enter Children's Clothing Market

Popular fashion elements in adult clothing have quietly entered the children's wear market and become the choice of more and more fashionable mothers.

Leopard sweater, India style neck dress, long skirts and other children's clothing, quite a Korean style style grid tights, flower shirts and so on, some fashionable elements popular in adult clothing quietly entered the children's wear market, becoming more and more fashionable "after 80" parents' choice.

In a shopping mall on Nanjing Road Pedestrian Street, a beautiful red long skirt with western style is especially eye-catching. The fashionable elements of waist collection, plus the hanging neck design, have a large opening on the back, attracting many consumers to stop.

The brand children's clothing salesperson told the author, "this style of India style skirt sells particularly well.

The sales of T-shirts with sequins or lace are good.

The salesman said that the clothes that looked very adult, like leopard sweaters on the waist, were not exaggerated on children. On the contrary, they seemed very cute because of the contrast with their real age.

In the five floor of the mall, the author also saw many adult sandals, "fish mouth shoes" and "Rome shoes", and some sandals with shoe heels up to four or five centimeters were quite popular this year.

The salesperson told the author, "because this year's adult shoes are popular in Rome shoes, many fashionable mothers will also consider Rome shoes when they buy sandals for children, so they sell very well."

Ms. Wang is choosing a new dress for her 6 year old daughter before wearing a brand dress on the third floor of Daxiang Road, Nanjing. "Do not exclude those adult clothes, both Japanese and Korean styles can be accepted. Fashion is not bad at all, but it is not too sexy to expose too much, so that children lose their innocence and liveliness."

I understand that at present, adult children's clothing in the market is mainly targeted at children aged 7-13.

Analysis of the industry, the lovely elements of the leisure style is still favored by traditional consumers.

However, more and more Post-80's parents are also changing their fashion concepts. This is also the main reason for the growing popularity of "adult" children's clothing in the past two years.