Why Is "Export To Domestic Sales" Difficult?

Since the outbreak of the international financial crisis, many Shandong Exit Enterprises have chosen to open up the country. market To carry out domestic sales. But recently, the Zibo Municipal Bureau of Commerce has found some difficulties and problems in the opening of the domestic market. foreign trade Enterprises can only "feel the stones across the river", and some even played a "retreat drum".

First of all, the state's no domestic tax preference has led to a significant increase in the domestic cost of foreign trade enterprises. According to the introduction, export is a great advantage compared with domestic sales, which means that a certain proportion of export tax rebates can be enjoyed, but the domestic sales of products must pay 17% of the value-added tax. At the same time, all kinds of quality inspection and other expenses also increase the cost of enterprises and reduce the profits of enterprises.

Therefore, a number of enterprises have been playing the role of "retreat" in the face of domestic sales. For example, the export rebate rate of Shandong Jin Jing Technology Co., Ltd. is 5%, and the toughened glass rebate rate is 13%. However, after the product is sold domestically, it can not only enjoy the preferential tax rebates, but also pay 17% of the value-added tax, which will affect the profits of the enterprises.

Secondly, the establishment of domestic marketing channels is relatively difficult and the investment is relatively high. Many foreign trade enterprises say that due to the long-term focus on import and export trade, the lack of domestic sales personnel and experience, it is difficult to establish a mature sales network, and the establishment of domestic sales network also requires a large amount of capital input. The experience of Zibo Feng Zhi Yuan Trading Co., Ltd., Huaguang ceramic Limited by Share Ltd and other enterprises shows that through the traditional way, that is to set up agents in various regions, to set up special stores and stores in supermarkets and shopping malls, and so on, to establish domestic sales network, and the results are slow.

At the same time, the traditional domestic marketing channels need a lot of capital to operate for a long time. For example, Shandong Hongfeng Light Industry Co., Ltd. set up agent stalls in Shenzhen Art Exhibition Center, which need to invest nearly one million yuan in operation cost each year.

In view of this, the Zibo Municipal Commerce Bureau suggests that relevant departments should introduce policies to encourage exports to domestic sales as soon as possible.