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Chongqing Signed A Memorandum Of Understanding On The Successful Implementation Of The Silk Brand Strategy

2012/5/25 10:56:00 30

Silk

May 19th, China (Chongqing) Silk brand The strategic Summit Forum was held in Chongqing Convention and Exhibition Center. Qian Youqing, vice chairman and Secretary General of the China Silk Association, and Guo Mingwu, former Secretary of the Chongqing cocoon and silk industry association, signed the "memorandum of cooperation on the promotion of Chongqing's silk brand construction" on behalf of their respective associations.



Li Zhaosheng, deputy inspector of the market operation Department of the Ministry of Commerce, vice chairman of the National Cocoon Silk office, Mr. Yang Yong yuan, vice chairman and Secretary General Qian Youqing of the China Silk Association, Ling Lanfang, chairman of the silk road holding group company, Wu Dayang, Dean of the textile and garment Institute of Southwestern University, and other 8 guests, delivered a speech on how to promote the long silk culture, explore the brand development strategy, conspire the silk power road, and talk about silk development in China's cocoon and silk industry.



In his speech on the theme of "upgrading the silk brand as the starting point and promoting the brand development of the industry", Yang Yongyuan said that the implementation of the silk brand strategy is the key task and development direction of the National Cocoon Silk "12th Five-Year plan". He hoped that more silk companies would seize the opportunity to apply for and make use of high-grade silk signs to make contributions to the better development of China's cocoon and silk industry.



Ling Lanfang, chairman of the silk road holding group company, delivered a speech on the topic of "spanformation and upgrading of China's silk industry and innovation and development and Silk Road Holdings Group investment cooperation program", which was warmly welcomed by participants.


Chongqing Xiang Fei industrial (Group) Co., Ltd., Chongqing Hongsheng cocoon silk Investment Co., Ltd., Chongqing Weiran silk Co., Ltd., Sichuan Langrui silk Co., Ltd., Guangxi Yizhou Acer cocoon silk Co., Ltd. and so on, nearly 40 representatives from Zhejiang, Guangxi, Sichuan and other places of Silk Association, society and enterprises participated in the forum.

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