The Development Of Multi Platform E-Commerce Development Network Is A New Trend Of Binino Clothing

Since the outbreak of the world financial crisis in 2008, the international consumption capacity has remained weak and the domestic consumption market has become increasingly mature. In order to accelerate the pace of transformation, upgrading and market transfer and catch up with the trend of "fast fashion", Binino The first battle of clothing is "electric shock", and e-commerce is regarded as a new channel for enterprise development.

　　“ Electronic Commerce It is a new opportunity for fashion and leisure brands to achieve breakthrough development. Binino has entered the e-commerce field for a short time, but it has achieved remarkable results, which fully proves that e-commerce has great potential and is worth further exploration. " According to Wang Renxuan, Chairman of Bininu, since the beginning of the year, Bininu has made frequent efforts in microblogging, Taobao Mall and Jingdong Mall marketing, and has established an e-commerce development network with multi platform linkage. One of the most powerful cross platform marketing, the total amount of online orders exceeded 500000 yuan in just one hour.

Compared with the impression that online shopping has left consumers with insufficient quality assurance and consumer rights and interests protection for a long time, Binino's online sales platform serves as Clothing brand Although the self operated flagship store has innovative sales channels, its quality and service are exactly the same as those of physical stores. "Without quality, there is no market," said Wang Renxuan. "Now the government has put forward the strategy of" quality lion, secondary entrepreneurship ", and we want to be a pioneer. In recent years, we have been spot checked by departments at all levels for more than 10 times, and no unqualified products have appeared. What we call is" regard product quality as life, "and we do."