Five Steps To Successfully Sell Clothing
I think the final key to a person's success is to do a good job in service, in addition to the knowledge, action and persistence. That service is to exceed customer expectations.
Now we are going to start the exercise of "being good at sales". Marketing is about making friends. The person with good performance is that he has many friends; The person with poor performance is that he doesn't have enough friends, because friends will buy products with friends. When you make up your mind, no matter who says no, as long as you are ambitious, as long as you know how to sell yourself and market yourself, anything is possible!
Now, let's learn how to persuade (sell) step :
1. Step 1: Full preparation
Full preparation includes four aspects, the first is physical preparation. If you want to have good physical strength, you must do some physical training. Based on my experience in studying success studies for more than ten years, I have summarized some effective methods (see My Own is a Treasure), and now I will introduce some to you.
One is to take one or four or two deep breaths every day, 10 times in the morning, 10 times in the afternoon and 30 times in the evening; Second, always only eat seven or eight percent full; Third, eat fruit before meals, not after meals; The fourth is to do aerobic exercise, such as walking, swimming, jogging, cycling, etc.
The second is the preparation of professional knowledge. You must have a very good understanding of your products. The third is persuade Preparation for customer understanding. You must know your customers very well, and understand their interests and hobbies, so as to facilitate communication and appeal to their preferences. The fourth is mental preparation. Sit quietly for 5 minutes before dealing with important matters.
2. Step 2: Make your emotions reach the peak
If you want to reach the peak state, you must first let your body reach the peak state, because action creates emotion. At the same time, make self confirmation repeatedly: I am the best! I am the best! I am the best! I like myself! I will succeed!
3. Step 3: Establish customer trust
To build the trust of customers, first of all, through their own image! That is, dress for success! Why do you say that? Because a person's first impression is very, very important! Once he has established his first impression, he is half done. The first impression is expressed through your image, so you must pay attention to your clothes, manners and temperament.
I think the final key to a person's success is to do a good job in service, in addition to the knowledge, action and persistence. That service is to exceed customer expectations.
Now the drill we are going to start is "good at sale ”。 Marketing is about making friends. The person with good performance is that he has many friends; The person with poor performance is that he doesn't have enough friends, because friends will buy products with friends. When you make up your mind, no matter who says no, as long as you are ambitious, as long as you know how to sell yourself and market yourself, anything is possible!
4. Step 4: Understand customers' problems, needs and aspirations
To understand customers, we should start from chatting, which means doing business. First, talk about FORM in the first 20 minutes. F represents family; O represents the cause; R stands for leisure; M stands for Finance. Second, talk about the values of purchase. All sales are sales of values, and thoroughly understand customers' values. The third is to ask questions. Ask NEADS, N stands for now; E represents satisfaction; A represents change; D represents decision-making; S stands for solution.
5. Step 5: propose solutions and shape the value of products
For customers clothing To solve the problems, needs and desires, and to shape the value of their products, the way to shape the value of their products is to first give them pain, then expand the wound, and finally give antidote.
A person has not changed, because the pain is not enough. A person has not earned a lot of money, because the pain is not enough, a person has not succeeded, because the pain is not enough.
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