Online Shopping Is Not A Radical Solution To E-Commerce, But Also To The Real Economy.

"P" not long ago, at the opening ceremony of the fourth Haining warp knitting science and technology cultural week, the two brands of "China's warp knitting industry e-commerce base" and "warp knitting industry" two fusion "deep integration experimental area" were set up in Haining warp knitting industrial park.

This will not only enhance the overall information level of the warp knitting industry, but also help the future Haining warp knitting industry rely on e-commerce to extend the industrial chain, form a new format and accelerate the pformation and upgrading of the warp knitting industry.

And the warp knitting industry, as an entity economy, has become the trend of the times in the pformation and upgrading of enterprises as the main body.

What are the problems in the integration of warp knitting industry and emerging e-commerce platform? What kind of sparks will the two combination collide with? What is /p?

< p > a few days ago, at the summit forum of e-commerce and real economy development of China's warp knitting industry, which was held at the Haining warp knitting industrial park, with the core of the "e-commerce aided pformation and upgrading of the fine arts industry", Yang Shibin, President of the China Knitting Industry Association, Lu Jianxin, Secretary General of the China Electronic Commerce Association, and Pu Xinda, director of the Management Committee of the Haining warp knitting industry park, have been communicating with the relevant enterprises, service agencies and Haining warp knitting enterprises in the field of e-commerce, and have discussed how to develop the e-commerce related problems in the warp knitting industry.

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< p > the warp knitting industry is one of the highest concentration categories in the subcategory of "a target=" _blank "href=" //www.sjfzxm.com/ "textile" /a ", and it is also a subdivision industry with high technical requirements, investment threshold and integrated application.

After more than 20 years of development, China's warp knitting industry has achieved remarkable results worldwide.

The development of warp knitting industry represents the frontier level of China's textile industry to a certain extent.

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< p > < strong > online shopping is not a permanent cure. < /strong > < /p >

The life of P and the networking of life have changed the way of life from technology.

Because of the rise of the electricity supplier, the network has developed third spaces from the virtual space based on interpersonal relationship and the ground network space based on various construction.

In fact, the understanding of these third spaces by ordinary consumers or even many enterprises is still in the retail concept of online shopping.

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< p > "based on the analysis of the mechanism of action, it is not difficult to see that the essence of e-commerce is a tool for production, and it is a tool to effectively enhance efficiency."

Lu Jianxin said that e-commerce can greatly reduce the execution process of many commercial trade, and solve the time of information dissemination, paction time and the speed of related physical time in various links of Commerce and trade process.

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< p > there are many problems in the development of e-commerce in China's industrial clusters.

First of all, the relevant policies promulgated by the state have not been able to land to a certain extent.

Good policies do not go through all levels of digestion, it is difficult to match with the relevant industries.

Secondly, the development of e-commerce has not formed a cohesive force, including the development of local departments and departments such as the credit department, the science and education department, the development and Reform Commission.

Thirdly, in the development needs of enterprises, enterprises can not find the path and method to achieve, and the relevant talents are also in a state of lack.

Moreover, the e-commerce mode in general sense is not perfect.

Subdivision degree and professional degree are not high.

How to solve the circulation of bulk materials is an important topic between industrial clusters and circulation channels, and it also makes up for the lack of channels.

Only by building a mature and perfect bulk commodity trading platform can we divide the channel into a better and stronger one.

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< p > in fact, B2C network retail has opened up people's understanding of e-commerce, but in the current situation, the profit of online retailers is generally less than 10%. Even though online retailing is difficult to solve the pformation of entity enterprises, especially the development of large enterprises, industries and industrial clusters is difficult to solve.

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< p > < strong > electronic business platform gathering advantage resources < /strong > /p >

< p > "enterprises and clusters as the service object and the main body, first create products through labor, and on this basis, get a more convenient way of trading through the full service of the electricity supplier."

Yang Shibin said that with the improvement of the electronic commerce process in the warp knitting industry, the mode like B2B is not only suitable for bulk pactions, but also small businesses can achieve the goal of reducing the price difference in factories like B2B.

Believe in the future, the development of e-commerce will break the traditional B2B paction "online look at quotations, offline pactions".

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< p > "next e-commerce should return to the local economy, the role is to enhance the pformation mode of local economic growth; return to the industry, the role is to integrate with industrial clusters, promote the innovation and upgrading of industrial cluster mode; return to the main body of traditional entity enterprises, so that the main body will become the user and leader of e-commerce. The development of future industry should not be dominated by IT elite, but by the real economy."

Lu Jianxin said.

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< p > to seek breakthroughs in e-commerce development, we must take root in a solid industrial base.

On this basis, through the capital operation and business mode construction, a trading platform is formed.

Such a trade platform centered on the real economy will have a strong attraction, attracting logistics, enterprises and payment platforms to the industry and forming a cohesive force centered on industrial clusters.

Moreover, it has a far-reaching impact on local pformation, economic development, employment, and so on.

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< p > Haining, as a warp knitting industrial cluster, based on the construction of Haining's e-commerce platform, will provide good resources for the development of the warp knitting industry to a certain extent.

Wang Haibo, chairman of China Internet library, said: "the Haining precision enterprise is different from the simple e-commerce location in Taobao and Jingdong.

First of all, we need to set a good place to define what kind of model we become in e-commerce.

It is clear whether an enterprise wants to open an online store, or to provide services for the electricity supplier, or to apply the electricity supplier.

The most suitable mode should be applied to all kinds of warp knitting enterprises, so as to achieve better sales of all kinds of warp knitted products.

In fact, this model is also the most promising and vitality.

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< p > < strong > boosted the overall upgrading of cluster > /strong > /p >

< p > with the "China's warp knitting industry e-commerce base" and "warp knitting industry" two integration "deep integration experimentation area" and other base projects formally settled in the warp knitting Park, the project will select and promote a number of local industry representatives to create a single product e-commerce platform, and introduce a number of single product e-commerce platform in other regions to enter, and then create a larger regional e-commerce gathering area, warp knitting industry e-commerce demonstration city and e-commerce training base in China.

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< p > "accelerating the construction of e-commerce is a new highlight in the development of producer services in the park."

Pu Xinda said that this year we need to build several major network platforms, such as warp knitting materials, bulk commodity procurement platform, warp knitted fabric online sales platform, warp knitting terminal product design and research and extension platform.

In the future, Haining warp knitting will rely on e-commerce to extend the industrial chain and form a new format.

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