"Cross-Border Electricity Supplier" Has Become A New Economic Growth Point
During this year's World Cup, XTEP's World Cup theme T-Shirt, jointly launched by Alibaba and its global sales platform, was snapped up by many South American consumers. XTEP signed a memorandum of understanding with Shenzhen express to issue a signal for cross-border electricity suppliers. Xiao Lihua, general manager of XTEP group, said in an interview with the China Commercial Daily reporter that, like other mainstream brands, they will march to overseas markets such as South America and Eastern Europe through cross-border electricity providers, and expand their popularity overseas.
As a result of the industry overcapacity, export resistance and weak domestic demand, Fujian's traditional manufacturing enterprises, especially shoes and clothing enterprises, suffered the pressure of sales decline, inventory increase and financial difficulties.
After experiencing various disturbances, some powerful enterprises have adjusted their strategy overseas.
Wang Jiancong, President of Fujian Shishi Electronic Commerce Association, said in an interview with the China Commercial Daily reporter that the current clothing and shoes enterprises have broken the original development thinking and sales mode. "The level agent system created by information asymmetry has been impossible to exist, and the price of the entity store is relatively high, and the disadvantages of being affected by the electricity supplier have already appeared."
"Some famous brands are developing e-commerce vigorously. They form a stable pattern of industrial agglomeration in a specific area, and a complete matching management mode. The advantages of e-commerce have been highlighted." Wang Jiancong said.
It is reported that nearly 90% of Quanzhou. Shoes and clothing enterprises Involved in e-commerce, transaction volume of more than 50 billion yuan. To cope with this wave of electricity suppliers, Quanzhou's relevant industry management departments have also begun to plan and construct specialized e-commerce industrial parks, including logistics, warehousing, industrial equipment and other industries, attracting more excellent e-commerce projects, talents and supporting enterprises to enter, and promoting the upgrading of local controlled manufacturing industry.
Wang Jian Tong Introduced that this year "double 11" and "double 12" two electricity supplier Festival, Quanzhou's clothing shoes enterprise has obtained the good network transaction result. "For example, the turnover of CABBEEN is 60 million yuan per day."
"Cross-border electricity providers" in Quanzhou Clothing enterprises are getting hotter and hotter, thanks to the Announcement No. fifty-sixth issued by the General Administration of Customs in July this year on the supervision of import and export of goods and articles in cross-border e-commerce. The official status of cross-border e-commerce is officially clarified, and the cross border e-commerce is moving forward from the pilot to the promotion.
"Cross border electricity providers are still dominated by clothing and other products." Wang Jiancong said that with the convenience of international distribution mode, enterprises' interest in cross-border electricity providers is gradually increasing, and the advantage of price difference is enough to enable enterprises to obtain substantial profits through cross-border electricity providers. At the same time, now the State encourages exports, there are various convenient policies, "therefore, cross-border electricity providers have great potential."
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