Alexander Wang Focuses On Making Its Own Brand Or Saying Goodbye To The Paris Family.

Alexander Wang may split up with Balenciaga! Although it's a rumour in the industry, you can't miss this one.

"The creative leadership of Balenciaga is likely to change." this fashion rumor has spread like wildfire, which involves Alexander Wang, the hottest designer in the fashion industry.

Whether the industry is guessing whether it will come true or not, the Paris conference this autumn is sure to be enough for you.

Alexander Wang, after receiving nearly three years of experience in the world's top luxury brands, may prefer to focus on the development of its personal brand.

Though not comparable to Balenciaga's qualifications, his naming label will soon be in its tenth year.

In order to celebrate the founding of 10th anniversary, its namesake brand decided to release 10 sets from the past costumes in the form of capsules in September this year.

News shows that he has been low-key looking for investors for his personal designer brand.

The spokesperson of Balenciage's parent company Kering group and Alexander Wang said the two sides still need to discuss the issue of renewal.

The designer is busy preparing for the 2016 spring summer series of Balenciaga, which is scheduled to be released from September 29th to October 7th in Paris fashion week.

In March of this year, Balenciaga claimed to be growing at two digits, and announced that it would speed up.

Isabelle Guichot, the brand's chief executive, said that this rapid growth almost covered all categories, and retail and wholesale businesses were "healthy".

At present, Balenciaga has 500 wholesale outlets in the world.

In 2014, more than half of the company's sales came from direct retail stores. By the end of the year, there were 90 independent stores and stores in the world, and 7 years ago, the number of outlets was only 3.

He and the brand CEO Isabelle Guichot two people have made many plans for the company's development, including the main profit growth point men's clothing and knitted apparel.

According to market participants, the company has more than 350 million euros (about 2 billion 390 million yuan) and is in a profitable State.

In 2017, Balenciaga will celebrate the centenary of Daqing. It plans to hold a large-scale exhibition in Prado Museum, Madrid (Prado).

Alexander Wang, now in its prime position, entered the French fashion house Balenciaga of Kai Yun group at the end of 2012 to replace Nicolas Ghesqui re.

After 15 years in Balenciaga, the latter went to Louis Vuitton.

Before joining Balenciaga, Alexander Wang became the favorite of American fashion circles with T-shirts, rivets and highly influential fashion shows with street culture.

After taking over Balenciaga, he continued to run his own brand with the same name as Superman.

One is in New York, the other is in Paris.

Constantly moving between two cities, plus the burden of two brands, the Chinese media abuse him as "the king of Paris".

According to industry rumours, an afternoon in Alexander Wang means shooting the new Alexander Wang brand new type, making the Alexander Wang brand for men's accessories and doing a series of Balenciaga approvals... "I'm working like I'm crazy," in his own words.

Among them, there is a precedent for the choice of "two choices": the Marc Jacobs, named "little horse elder brother", left the Louis Vuitton which had worked for 16 years in October 2013, returned to New York to concentrate on the development of the brand name Marc Jacobs of the same name; Herm Herm s recently changed strategy, and appointed the first female art director who did not own its own brand in 14 years; Riccardo Tisci closed its brand after joining the Givenchy in 2005;