US Group Demonstration Ali 12! Find 5000 Shops For Shopping Festivals

Recently, the US group, the public comment, announced that it would be held.

Shopping Festival, including Rayban,

,

More than 50 international luxury brands, fashion brands and sports brands including GAP and Levis will participate in this event.

It is understood that the U.S. group - public comment in this event will open platform quality resources, combined with WeChat, QQ and other entry platform to participate in the activities of the brand exposure.

At the same time, the precision marketing based on big data will match the corresponding touch mode for different market positioning brands, and finally form an ultra-high diversion efficiency, which will provide a large passenger flow for offline stores and effectively improve the bag rate.

Earlier, a person familiar with the matter broke the news that there was a retail retailer under the US group's interview line, "determined to withdraw from the position of catering and other local life services, and adjust the direction."

The hinterland - the shopping rush.

The insider said.

And this activity is undoubtedly the best proof.

At present, more than 5000 retail brand stores under the cable will open the online activity entrance of the Volkswagen Group. Through cross drainage exposure, the channels between the two lines will be opened to form the "double platform home" of O2O shopping.

It is understood that the date of the event from from December 3rd to 13th, consumers first choose online participation activities, and then to offline entities shop to enjoy preferential treatment.

Insiders pointed out that the event or aimed at Taobao's double two activities, unable to stop the word-of-mouth increasingly eroding the takeaway catering field, the mass group formally demonstrated to Ali in the shopping and retail field.

It is reported that Zhang Tao, the public comment, is no longer a joint CEO of the new company, and is the chairman of the board, while the US group, Wang Xing, is CEO.

The new company that integrates the public comment network and the US group network mainly set up business segments, such as platform business group, catering business group, comprehensive business group, takeaway distribution group, hotel tour group, cat eye movie wholly-owned subsidiary, advertising platform department and so on.

At the same time, customer service platform department, technology engineering and basic data platform, strategic and enterprise development platform, financial platform, human resources and service support platform are set up.