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Brunello Cucinelli Performance Rose Slightly Last Year

2016/4/10 15:31:00 41

Brunello CucinelliPerformanceBrand Strategy

Italy luxury brand Brunello Cucinelli announced its revenue report in 2015, benefiting from its retail and wholesale business growth. Brunello Cucinelli2015 earned 414 million euros in revenue, up 16.3% from 356 million euros in 2014, and sales rose 9.5% on a constant exchange rate basis.

Globally,

Brunello Cucinello

Sales rose 30% to 193 million euros in retail channels, accounting for 46.6% of total sales, an increase of 5.4% over the same period last year.

Last year, there were 81 stores in Brunello Cucinello and 10 new stores.

12 stores have been opened in mainland China.

Hong Kong, Macao and Taiwan

There are 6 stores in the area.

By the end of December 31, 2015, Brunello Cucinelli accounted for 82.9% of total sales in the international market outside Italy in the past 12 months, up 19.4% from the same period in 2014.

Italy's domestic sales account for the total

Sales volume

17.1%, an increase of 3.7% to 71 million euros over the same period in 2014.

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According to the 2015 earnings report released by Italy luxury group Tods, the group's net profit fell from 97 million 100 thousand euros last year to 92 million 700 thousand euros, due to higher operating and financial costs.

With regard to the expansion of the retail network this year, the group will consider reducing the number of shops and closing some stores, especially the particularly negative Hongkong region.

Driven by global growth in retail and wholesale channels and accelerated growth in the fourth quarter, Tods group's total revenue rose 7.4% to 1 billion 40 million euros.

Sales rose by 1.8% under the fixed exchange rate.

Chief financial officer Emilio Macellari revealed that Tods group is taking a more prudent approach to expand its retail network and plans to open 15 to 20 new stores this year.

But because the group is considering closing some stores, it may lead to less total stores.

In contrast, the group opened 25 new stores in 2015.


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