Why Doesn'T This Tight Fitting Pants Look Popular With Consumers?
Reporters learned that this doesn't look very eye-catching.
Tight trousers
It is greatly welcomed by consumers.
It is said that there are 2000 people waiting in line to rush to buy.
Sportswear
Company ADAY's sports tights (official website called Throw and Roll pants).
According to ADAY official website, the tights are currently accepted and will be shipped in December.
The price is $125, and the company is trying to publicize the versatile nature of these tight pants.
Sports pants
And can wear a unique fashion sense outside the gym.
ADAY co founder Nina Faulhaber said to Today, "their design combines inspiration from comfortable and breathable sportswear, fashionable cigarette pants and leather tights, and is easy to wear and has a style of jeans."
Maybe 125 dollars is a bit too expensive for a pair of tights, but it's not unusual for sports tights. Lululemon's All The Right Places Pant II sells for $128.
Competition in sportswear has become increasingly crowded.
From Lululemon to Hipster Outdoor Voices to Yogasmoga, more and more brands are taking advantage of Nike's market share.
Of course, these brands still have a long way to go to really threaten Nike.
Nike's annual sales in 2016 will be $32 billion 400 million.
According to Chip Wilson, founder of Lululemon, sports and leisure are no longer fashionable.
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