"80" Favorite Online Shopping "60" Proportion Rose

Yesterday, Jiangsu mobile freshly baked "double 11" electricity supplier data show that 12 constellations, Capricorn can be called "chopper hand" the first place.

It is also predicted that sales of Tmall and Taobao will reach 110 billion yuan this year during the "double 11" period, up 20% from last year's 91 billion 200 million yuan.

Last year, only Tmall and Taobao set a turnover of 91 billion 200 million yuan and 467 million logistics orders on the same day in November 11th.

The industry expects that this year's "double 11" data will be substantially refreshed again.

Jiangsu mobile big data platform forecast,

Taobao's turnover is expected to reach 110 billion yuan on that day.

This figure has been astonishing in recent years - 35 billion yuan in 2013 and 57 billion 100 million yuan in 2014, which means that if the forecast is realistic, the turnover in the three years has soared 2 times.

The most essential application of big data lies in prediction.

It analyzes some characteristics and predicts the development of things.

The "double 11 big data analysis report" is the prediction made by Jiangsu mobile based on past data.

Jiangsu Mobile

To provide flexible big data value services to external industry customers, the platform has provided big data support for Intelligent Tourism of 143 scenic spots in the whole province. In 2016 alone, 180 million tourists were monitored during the summer vacation.

"80 generation" is definitely the backbone of the company. Jiangsu mobile big data predicts that this year, the number of "double 11" Post-80% online shopping users will account for 32%.

Second is 70, accounting for 26%.

Third is after 90, accounting for 23%.

It is worth noting that the ratio of users to online shopping after 60 and 50 is increasing year by year.

It is predicted that after 60 users are expected to increase from 15% last year to 15%, and 50 will rise from 3% to 4%.

The platform has also helped tourism regulators release more than 10 Travel Advisory reports, such as Suzhou tourism big data analysis in the first half of 2015 years.

At present, Jiangsu mobile big data platform also provides big data services for industries such as finance, tourism, commerce and public services, and regularly releases some big data index and public welfare analysis reports related to people's livelihood, helping people's life and social development.

In terms of geographical distribution, Suzhou, Nanjing and Wuxi ranked the top three in Jiangsu, accounting for 22%, 13% and 12% in 2016.

The number of online shoppers in Yancheng, Suqian and Huaian will increase this year.

Among them, Suqian is expected to jump from twelfth in 2015 to eighth, and Yancheng is also expected to rise from ninth to seventh.

In addition, there is an interesting trend in the forecast: among online shoppers, women account for 41%, while men account for 59%.

Which constellation is the most powerful local Internet player? Jiangsu mobile big data predicts that this year's "double 11" Capricorn is expected to become the "king of blood", accounting for 21%. That is to say, five of the "online shopping maniac" is Capricorn! Capricorn has many labels, such as self-discipline, tolerance, and strong planning.

This constellation is more leadership, realistic, ambitious and enterprising.

However, "big data" reveals the other side of Capricorn, and such a self disciplined constellation can not be restrained at all.

The runner up was picked up by Libra, accounting for 9% of the total.

Libras are usually elegant and easy-going, but often hesitate.

Scorpio, Sagittarius and Virgo are third, accounting for 8%.

There are also signs of "double 11" showing signs of calm. Aries, Gemini and Taurus are the most stinting shopping websites, accounting for 6%.

In terms of occupation, users engaged in the health industry prefer online shopping, accounting for 34% of the total, compared with 35% in 2015.

Customers in the catering industry are second, and the estimated proportion will increase from 16% in 2015 to 24% in 2016.

The number of users in the service sector is third, which is expected to rise from 7% in 2015 to 12% in 2016.

Moreover, in 2016, "occupation TOP3" occupied 70% of all users, accounting for 58% last year, indicating that online shopping enthusiasts gathered more in these three occupations.