Great Changes In Home Textile Consumption: Fabric Revolution Starts

"Flax Blossom" advocates a lifestyle of all flax, and the "Bird Whispering Flower Gather Collection" conference focuses on design customization. Now, we are working with designers and makers to create a new flax village - a series of practices of Xinshen, like participating in a top-down revolution, the whole industry chain from spinning, weaving to the terminal is changing.

In recent years, a new trend has quietly formed in the field of home textile consumption: the use of chemical fiber is gradually decreasing, and green, scientific and fashionable products are popular with consumers. Therefore, this year's "flax blossom" preset such a life: sofa bed products are super skin friendly, tablecloth curtains are super green, and flax clothing will breathe. The change of terminal demand brings about the change of upstream fabric - tired of steel and cement, you need to enjoy the pure natural freshness and comfort.

　　 Fabric exhibition Besides, the exploration of lifestyle is far from over. In 2017, the preparation of Xinshen Linen Village began. Linen fabric, maker space, design customization, R&D creativity, cultural tourism experience and other aspects were integrated to provide a one-stop overall solution. Xinshen flax village, cultural creativity center and flax impression maker space jointly establish a complete ecosystem, further extending the flax industry chain.

With more and more fabric products on the market, consumer Our consumption habit has changed from "buying what is sold in the market" to "buying what I need". This is the significance of the new application for the main design and customization. Designers pay close attention to changes in consumer demand, closely connect with downstream makers, and act on innovation in upstream fabric production.

"Xinshen insists on four press conferences and exhibitions every year to build Xinshen flax village from a 'manufacturing enterprise' to a 'service enterprise'. Cooperate with downstream brand makers to produce more, better and newer products, which will be tested, evaluated and accepted by our common end consumers." Li Jianfeng, chairman of the board, said, "The transformation from price sales to value sales is the soul of Xinshen."

　　 New linen fabric Dreamers are participating in a top-down fabric revolution. Through the continuous guidance of the exhibition press conference and the centripetal force of the ecosystem of Linma Village, the fabric and designer makers are promoted to carry out collaborative innovation upstream and downstream. When flax flowers bloom, everyone realizes their value in the fragrance of flowers.

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According to statistics, India imported 464300 tons of foreign cotton in 2016, up 115.78% year on year, including 153800 tons of Australian cotton, up 1133.32% year on year; 103600 tons of American cotton, a year-on-year increase of 128.62%; Mali cotton 37400 tons, a year-on-year decrease of 15.16%; Cote d'Ivoire cotton 19100 tons, up 108.1% year on year; Benin cotton was 18300 tons, up 131.5% year on year.

Australian cotton, American cotton and West African cotton are the main cotton varieties imported from India. Australian cotton accounts for 33.13% of India's total cotton imports, American cotton accounts for 22.31%, Malian cotton accounts for 8.06%, Ivorian cotton accounts for 4.27%, and Benin cotton accounts for 3.67%.

In terms of price, the average import unit price of Indian cotton to Australia in 2016 was 1.87 US dollars/kg, down 0.64% year on year; American cotton was 2.24 dollars/kg, down 6.94% year on year; Malian cotton was 1.62 dollars/kg, up 3.62% year on year. It is understood that due to the high cotton price in India and the upgrading and transformation of domestic textile enterprises, textile enterprises have imported a large number of high-quality foreign cotton, especially Australian cotton, in order to meet the demand for high-end high count yarn. With the continuous rise of cotton prices in West Africa in 2016, India reduced its imports of cotton from West Africa, especially from Mali.

For more information, please pay attention to the report of World Clothing, Shoes and Hats Network.