Clothing Guide Eager For New Skills
On December 16, the third phase of Beijing Road clothing consultant professional skills training was successfully held in tianhecheng department store, Yuexiu District, Guangzhou. From Tianhe City department store many clothing brand gold medal clothing sales personnel participated in the skill training.
This skill training is already Beijing road Dress Consultant The third phase of the series of vocational skills training activities. Under the leadership and support of the Management Committee of Beijing Road cultural core area of Yuexiu District, Guangzhou, and the leading retail department stores enterprises in Beijing Road business circle, the series of skills training activities are a special action jointly organized by Guangdong textile and fashion buyers Association and Sheyi University, aiming to further increase Yuexiu District's professional skills Beijing Road Business District clothing sales personnel clothing consultant professional skills training efforts, comprehensively improve the professional and professional level of industry talents in the region, promote the upgrading of brand service, and promote the healthy, sustainable and high-quality development of clothing and apparel industry in Beijing Road business district.
Dress consultant professional skills promote consumption service upgrade
Beijing Road, as a national pedestrian street upgrading and reconstruction pilot, has formed a development model of entertainment, shopping, tourism and food, which has an excellent demonstration effect in China. In order to bring better consumption experience and service to consumers and citizens, we launched a series of training activities to enhance the professional skills of dress consultants for clothing merchants on Beijing Road, contributing to the new brilliance of Beijing Road, and building Beijing Road into a model room for gathering high skilled talents of dress consultants, so as to radiate the whole city of Guangzhou, Guangdong Province and even the whole country.
It is understood that Beijing Road Professional skills of dress Consultant To promote the special action, adhering to the concept of "training as much as possible", and combining with the actual situation of clothing sales staff in Beijing Road Business District, targeted training was carried out in batches. Up to now, three phases of skills training have been successfully held in guangbai group, Yuehai yangzhonghui and Tianhe City department store, with nearly 300 participants. The outstanding students have passed the examination and obtained the industry skill level certificate of dressing consultant issued by the commercial vocational skill appraisal and guidance center of China Federation of Commerce.
New occupation brings fashion consumption new experience Clothing Shopping guide is eager to get new skills
Under the new economy, consumers' lifestyle and consumption mode are in the transformation and upgrading, and gradually tend to personalized, green and experiential consumption mode. Luo Xue, founder of Sheyi University, main drafter of professional skill evaluation standard for dress consultant and clothing psychology expert, pointed out that the clothing such as life aesthetics experience hall, buyer's collection shop, etc Clothing industry The new format has given birth to more and more employees who need professional skills and professionalism. They can provide professional clothing advice and services for consumers, and have a new identity - dress consultant.
In the process of clothing sales, new professional dress consultants can use professional skills such as clothing matching to provide clothing suggestions for consumers, recommend correct products and complete sets of matching, which can not only bring consumers new experience of fashion consumption, but also improve the joint sales rate, enhance user stickiness, and lock in high-value user groups for clothing enterprises.
As a new profession born in the experience economy and digital economy, the dress consultant has opened up the online and offline "Ren Du two pulse" from the birth, the work is no longer limited to the consumption scene, online and offline with ease. In the offline entity new format, there is no doubt about the one-to-one clothing matching service ability of the dress consultant; in the online live broadcast of the new scene, Dress Consultant We should not underestimate the ability to carry goods live. Since the beginning of this year, Luo Xue called on the vast number of dress consultants to switch to online live broadcasting, put forward the business model of cloud Experience Hall, and put it into practice. Different from other clothing with goods live room, what you see most in Luoxue's live room is the fans' questions about various clothes, and the most heard is Luo Xue's professional answers and recommendations. She not only achieved a zero fan start and achieved one million achievements in 100 days, but also set a record of nearly one million monthly sales relying on 60000 loyal fans.
The training and learning atmosphere is strong. The trainees come to participate in the training and study with their post problems, and actively interact with teachers. Throughout the training process, they have maintained a strong desire for employment and enthusiasm for learning. Some students said in an interview that through this study, their horizons have been widened and the pattern has been enlarged. They are especially eager to continue to learn the new professional skills of dress consultants. In their future work, they will serve customers with more professional skills and achieve themselves.
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