The News Of Nike Staff Discriminating Against Workers' Consumption Is Rapidly Fermenting In The Whole Network

Recently, a news that Nike shop assistants discriminated against workers' consumption has rapidly fermented in the whole network.

According to surging news reports, a couple of migrant workers in Yunnan with three children were discriminated against by shop assistants in a Nike store in Kunming, and the two sides clashed. The customer said he was wearing clothes with holes on the construction site. He suspected that it was for this reason that he was discriminated against by the shop assistants.

After the hot search of relevant news on microblog, it quickly triggered extensive discussion. In addition to accusing and demanding severe punishment of the shop assistant, netizens also aimed fire at the person in charge of the Nike store, believing that they had problems in management and staff training, which could not be properly handled after the incident.

Subsequently, the relevant person in charge of Nike said that he had dismissed the staff involved and apologized to the migrant workers' couple, saying that there was no difference between high and low.

Up to now, the female employees of Kunming Nike store have been dismissed, discriminated against migrant workers, and Nike staff members have been dismissed and discriminated against. Migrant workers hope that Nike will make an apology publicly. The number of reading and Discussion on related topics has exceeded 440 million.

It's no wonder that the incident is so hot. Behind the improper behavior of shop assistants, Nike has exposed the lack of attention in recruitment and employment, lax management and even corporate culture.

Before that, Nike's image has fallen sharply because of its involvement in the Xinjiang cotton incident. Now it exposes negative news again, which inevitably leads to a new round of public opinion attacks from netizens.

No brand can withstand a few rounds of outrage, even Nike.